Toyota's experience center isn't a museum. It's an 'exclamation point' on Texas move


Toyota is showcasing its past and present and giving a glimpse at its future in a new 44,000-square-foot experience center in Plano.

But don't call it a museum.

To Toyota North American CEO Jim Lentz, it's an homage to the company's "humble beginnings" selling cars and trucks in the U.S. 60 years ago and the global automaker's transformation into a mobility company of the future.

Lentz said the center puts "an exclamation point" on the company's move from California to its sprawling campus in Plano that...READ MORE HERE